Johnny's has finally decided that Arashi will not be the only group on their own music labels that can have their music videos on Youtube as they have opened a Youtube channel for the artists on their J-Storm and Johnny's Entertainment labels.
So far they have a mix of music videos (shortened versions though) and concert performances, all of course for the latest releases of the artists featured. NEWS is the only noticeable absence, but I am certain that is because Johnny's does not want to put anything up when they were 4 members and do not have anything yet for the current 3 member line up.
I have to assume that with the record label being closed when Arashi goes on hiatus that this is how the J-Storm name lives on. And with Johnny's loving to recycle names and concepts it is pretty fitting to be used like this.
Not surprised these are not full versions of the music videos, though I do wish Johnny's was more upfront about that as they are all just listed as official music videos but obviously cut off near the end of the song. Or come up with another way to incentivize fans to by the DVDs with the music video than cutting the videos short. I honestly think Hello! Project had a great idea to put hardsubs of the Japanese lyrics and English translations on their music videos on Youtube so they not only force fans to get the DVDs to get the clean version but also helps make the videos more accessible to English language fans so they know what is being sung about, even with some of the questionable translations.
Either way I am glad to see Johnny's growing their digital foot print. And what is up still gives a good idea to whether or not someone will like a song. Plus they are not region locked. So still a nice step to becoming a bit more international that I am appreciating.
No comments:
Post a Comment